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Budweiser Budvar : ウィキペディア英語版
Budweiser Budvar Brewery

Budweiser Budvar Brewery (Budějovický Budvar) ((:ˈbuɟɛjovit͡skiː ˈbudvar)) is a brewery in the city of České Budějovice ((ドイツ語:Budweis)), Czech Republic, that is best known for brewing a beer known as Budweiser Budvar. In the United States, Canada, Mexico, Panama, Brazil and Peru, the beer is marketed as Czechvar.
Budweiser Budvar is one of the highest selling beers in the Czech Republic and exports into more than 60 countries across all continents. On the German market, it is the second best selling brand among imported lagers, first among imported beers in the Austrian market and in Great Britain the best selling Czech lager.
== History ==

The history of brewing in České Budějovice, dates back to the 13th century Kingdom of Bohemia, when the city received the brewing rights. The original Budweiser Bier or Budweiser Bürgerbräu (Czech:Budějovický měšťanský pivovar), was founded here in 1785. The company began exporting to the United States in 1871.〔http://isdv.upv.cz/dbr/spring/downloadPublicText?documentID=5359 〕 In the U.S., Anheuser-Busch started using the Budweiser brand in 1876 and registered it two years later.
A second company (now named Budvar) was established in 1895 in same town by mainly Czech brewers, which also started exporting beer under the name ''Budweiser'' (being the German way of referring to something from the city such as a beer, while "Budějovický" means the same in Czech). These exports into the US market led to the Budweiser trademark dispute. Negotiations between the three companies, the two from the original town and the American Anheuser-Busch, about using "Budweiser" reached an agreement in March 1938 that allowed Anheuser-Busch to use the brand "Budweiser" only in North America.
After the fall of communism, both local breweries tried to secure rights to traditional names.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Budweiser Budvar Brewery」の詳細全文を読む



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